Start with “Why?”
Posted in Mission, What and Why on January 24th, 2010 by Paul McArdle – 5 CommentsA central part of the changes we’re making internally, stemming from the Autopsy 2 process, is that we’re aiming to get very clear about “why?”
Why does our company exist in the first place?
Why should our customers care about what we’re striving to be?
Why would anyone be led by me?
Shirlaws call these questions “context”. read more »